The Bangkok Metropolitan Administration (BMA) is looking at two new programmes this year in its promotion of Thailand's capital city.
Come July, it will be introducing a Bangkok Smiles Card that offers travellers to the Land of Smiles special privileges when they shop, dine or do night sightseeing.
The card will also be giving special discounts to the country's best and attractive destinations as well as for spa, golf and massage.
At the Thailand Travel Mart 2009, which ended recently, Bangkok deputy governor Taya Teepsuvarn said, "Most importantly added on the discounts were the privileges from medical treatment."
The Bangkok Smiles Card can be obtained and activated upon arrival at Bangkok tourist information booths. Its debut ties in BMA's tourism campaign theme this year, The Smiles of Bangkok.
She told reporters that the other new programme is river tourism with three packages of special offers for sights and activities on the Chao Phraya river.
Among them is a one-day pass, sold at 150 baht, which is done in collaboration with the Chao Phraya Association.
Besides a river package offering some of the best prices and great experiences on Chao Phraya, there will be a dining cruise package on this river.
Sunday, June 14, 2009
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